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Dec 09, 2023

44 Best Gifts On The Amazon Prime Day Early Access Sale

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

We’ve basically just done your holiday shopping for you — the only catch is these deals won’t stick around for long.

BuzzFeed Staff

We waded through the mountains of bargains for you and found some of the best deals in every category.

FYI — deals move quickly on Prime Day. We’ll do our best to keep this post and imagery as up-to-date as possible, but we can’t catch everything immediately. Check back throughout Prime Day to see our latest updates as the deals change!Note: To get these deals you have to be a Prime member, so if you aren’t already, sign up for a free 30 day trial here.

Check out a TikTok of the massager in action.

Promising review: "My husband bought me a massage gun for Christmas. I opened it, and it had been used (yuck) so I said, let's return it. My daughter in law got one for Christmas as well. We put an end on each one, and we compared them. Mine was from Sharper Image/Costco, hers was this model Renpho. Mine in comparison was not powerful, did not go as fast, and just didn't do much for me. They look similar but they were NOT. So I returned mine, and I ordered this Renpho. Due to the holidays, there were delays with the shipment. I was soooo disappointed because I was looking forward to trying it on my aching feet with plantar fasciitis. I have tried EVERYTHING for my feet, nothing works and I am always in pain. It came, and I opened the box to find an UNUSED, BRAND NEW massage gun with all the attachments. I tried it out and I thought wow, that feels AWESOME. But the true test is how do you feel the next day right? You cannot always walk around with a massage gun in your hand. The next day, I felt AMAZING. AMAZING. I used it on my hubby's back too, and he said he felt so much better today as well! In addition, this one is way QUIETER than my original massage gun. It's just really a quality piece. You won't be disappointed in this one. It really is what it says. I know it is hard to choose from all the models on the internet, but this one is the real deal. It's worth the money if you have pain." —L Johnson

Price: $79.99 (originally $249)

*Extremely Martin Short voice* "I like your Beats."

Promising review: "I had to write a review on these Beats. I use these for work. I am always in meetings I normally use my air pod pros or my old air pods love them both. but I feel like I am always charging one or the other. Since I bought these beats I cant even find my air pods. Not even using them anymore. I can make it all week thru meeting after meeting and phone calls with these Beats. Best thing ever. I only bought these because I bought a red one for my son. He wears his at the gym and he said they were comfortable for him when on the treadmill. They are also comfortable on me and I wear them for several hours a day. I dont feel like it is compressing my head. no headaches. It is all positives from me and I bought the cute pink one for me." —Scott & Josie

Price: $99+ (originally $199.95; available in two colors)

Promising review: "I bought these Apple AirPods as a backup. I love my original pair so much, that I want to have these for when my other pair goes bad or I lose them. They have wonderful sound and stay in my ears when running. You can't go wrong with Apple products. I just love them!!" —Me

Price: $89.99 (originally $159)

Promising review: "This school year my babies asked me to pack their lunches. I needed something reliable and found these online and I am in love!! The portion sizes are small but big enough to fill the kids up. There are five different sized compartments so I get to get creative with the snack choices. It’s super easy to clean and I don’t worry at all about leaking. It’s microwave and top shelf dishwasher safe. And the colors are so cute!! We plan on doing a video with these everyday to show what’s for lunch that day and I’ve already been asked so many times about them." —Marsha

Price: $18.49 (originally $39.99, available in five colors)

I personally bought myself this years ago when it first came out and it has been worth the money. When you buy both the Health + Ancestry kit you'll receive constant updates as they discover more health information. It's pretty incredible.

Promising review: "Arrived in the mail Saturday morning. I spit in the tube and put the tube in the prepaid package the same day. It was delivered to their lab Monday. Tuesday they began DNA extraction. Wednesday they began DNA analysis and Friday they finished their quality review. On Sunday I got my results. Expected time to ship your DNA to the lab is two to four weeks. Mine got there in two days. I expected to wait six to eight weeks before getting my results, but got them eight days after shipping the package. It was very exciting getting my ancestry and health results, as I'm adopted and wasn't sure of my nationality or any health risks. I was connected with over 1,000 DNA relatives, but only one was a close relative (second cousin). Overall I found this experience very enjoyable. 10/10" —K. Leclercq

Price: $98.99 (originally $199)

Promising review: "An absolute upgrade over anything that isn't OLED. went from the LG 55-inch nano tech 4k to this and WOW. The difference really is astronomical. So vivid, input lag for gaming is basically non-existent, ease of control and navigation. I love the fact this thing is 2 mm thick too. Just wild. I was definitely hesitant on spending this much money to upgrade but to be honest, we're thinking about upgrading the main rooms TV already. You can't go wrong with this tv." —Rick Haven II

Price: $1,496.99 (originally $2,499)

Promising review: "If you suffer from chapped lips, or wake up to super dry lips, I highly recommend this product. It's very soft, a little goes a long way and lasts throughout the entire night. My lips always feel so soft and smooth. Been using it for a year, will never go back!" —Kelly

Price: $16.80 (originally $24; available in three scents)

Use the voice button to find shows, launch apps, search for type of movie ("Alexa find suspense thrillers") OR EVEN ORDER A PIZZA from Domino's! And with this gen, you can control your TV and sound bar right from the remote too, and it even has preset buttons to open your favorite apps in one click.

Promising review: "We were a little hesitant about trying this but have a beautiful TV that was just a little to old to be a smart TV. We were connecting our laptop via USB cable and that was a pain with the cable running across the living room. After a friend suggested this we were still in debate...would it work? Could we figure it out? Would it be a pain to use? We are not tech experts so any changes are usually challenging. But it was so easy. We did it in 15 minutes and were already adding to our watchlist. Literally thousands of shows to choose from. Old favorites, new exclusives, and movies galore. Alexa is there to help. So happy with this purchase and much cheaper than buying a new TV. Thank you Amazon for another great product." —Lucy

Price: $19.99 (originally $39.99)

If you have a 4K TV, get the 4K Fire Stick, which is currently 50% off — get it for $24.99 (originally $49.99).

Promising review: "It's not cheap, but it's worth every penny. This is my second Apple TV, and the setup was a cinch, as it just copied my favorite setting from my other machine (once I logged onto my Apple ID). Compared to other streaming boxes that I've tried, Apple TV is miles ahead, with super fast response and large memory that can handle multiple open apps simultaneously. I know this is not a cheap product, but if you bought a nice TV that cost thousands of dollars, just spend extra $160 and get this device. Color expression alone is worth the money, especially with top of the line TVs such as OLED TV. It even calibrates the color balance through iPhone automatically. If I buy an extra TV, I'm buying another Apple TV." —Stephen Yu

Price: $104.49 (originally $179)

Check out a TikTok of the new Kindle Paperwhite in action.

Promising review: "I LOVE Kindles, and this one is no exception. The warm light is in the pictures as yellow, but it also goes the other way to an ice blue! And the touch response is miles better than the older Kindle, a tap is almost instantly registered. If you are on the fence — just try it! You have my permission and recommendation!" —ErikJuun

Price: $99.99 (originally $139.99)

Price: $74.99 (originally $119.98)

Promising review: "I got two muffs for my Donkey Duo. I am in love! It really keeps the boys warm even without a blanket! Once the weather gets even colder in the winter months I am sure it will be perfect as well. Although it’s pricey but I really love that I don’t have to worry about the boys staying warm. I went for a walk yesterday in 30 degree weather and the boys were nice and toasty!" —Elizabeth Shkolyar

Price: $119.96 (originally $149.95, available in six colors)

Promising review: "This was a gift for our 93 year-old mother to replace a vintage KitchenAid mixer that had come to the end of its life. We needed this smaller size to fit in a cupboard built specifically for the departed mixer, so it could not be over 13" tall, plus it could not be excessively heavy if mom was to lift and move it around. The mini was perfect and the handle on the mixing bowl also helps as we deal with some limitations caused by arthritis. 3.5 quarts is perfect for the type of baking she loves doing -- totally sufficient for a large batch of cookies, a normal size cake, plenty of dough for rolls to serve at a family gathering (she's obviously not running a bakery) and there really is nothing mini about the mixer! After using the beaters and dough hook that are standard -- mom is ecstatic! She's back to baking and loves the upgrades that have occurred over the last 40 plus years." —peaceful1

Price: $259.99 (originally $349.59; available in nine colors)

Don't forget to clip the coupon for $20 off.

Promising review: "This projector cost about $80 on Prime Day. I was expecting it to be 'cheap, maybe used a few times.' However, I am nothing but impressed with this device. It is super portable, and has a great picture. It's not meant for daylight, but I definitely watched and enjoyed a soccer match when I was just setting it up for the first time and showing my son on his wall." —Joe

Price: $90.99 (originally $149.99)

Promising review: "6-year-old nephew was thrilled. Sure you could put this together yourself but for the happy reception it got and the price point, it was perfect. It is easy enough for kids to learn how to use the stop motion app on iPads and this should keep them busy once they know how to use the app." —T

Price: $16.99 (originally $24.99)

Promising review: "I love my crocs. At first, I was not a croc person, but I loved the design so I decided to give them a try. I wear my crocs everyday. They are very comfortable to walk in and the lining makes the long walks around campus more bearable." —SamSam

Price: $38.99 (originally $69.99; available in women's sizes 4–17/men's sizes 4–15 and 12 styles/colors) and shop all the Croc deals here.

It comes with a one-year free trial to Fitbit Premium as well.

Promising review: "I got this Fitbit as a present for my girlfriend. She has been wearing it for over six months now and finds it really useful. There are many customizable features on it that are really useful. She's used the silent timer for timed presentations in school, the relax feature to help her anxiety, and the sleep tracking just for fun. There is a water-lock feature to prevent the watch from being turned on every time it's in the water. She has worn it in the ocean, pool, shower, and lakes and has not had any issues with its waterproofing. The interfaces of the watch and the Fitbit app are easy to use and change. Overall the watch has been really cool and the features in it are good. The heart rate monitoring takes the average of a given time so it won't accurately reflect every second, but it gives a good relative idea of what's going on. Would buy again!" —Miles

Price: $56.49 (originally $99.95)

I can confirm that *many* of us on the BuzzFeed Shopping team own and love this coat! This includes lil' ol' me! I wore it for the first time this winter and was almost TOO warm. It's perfectly heavy and the lined hood is the coziest thing ever — I felt like I was lounging on a built-in pillow when wearing it in the car.

Promising review: "SO WARM. So stylish! I am so in love with this coat. It seems very well put together and heavy and sturdy. I am usually a size L/XL in everything and the large fits perfectly with the zippers up on the sides. It gets a bit narrow around the hips but it's adjustable so it's fine! Absolutely love this coat ❤️" —Lauren

Price: $102.39 (originally $179.99, available in sizes 2XS–5XL and 13 styles)

Promising review: "This trendy bag is high quality for the price. While it’s constructed in vegan leather, it’s a very nice, soft material. The lining is a faux-suede, which is also very soft. JW PEI is a well-known brand in the fashion industry (it’s mentioned in various articles on Who What Wear) and has been seen at Fashion Week. Totally recommend this bag!" —Amazon Customer

Price: $63.99 (originally $79.99; available in 15 colors)

JW Pei is an Asian- and family-owned brand with minimalist accessory designs that are made with sustainable vegan materials.

I received these as a gift and they are quite fabulous — I keep the coordinating set of coasters on my night stand. They'll add a playful pop of color to anyone's bar cart and definitely act as a conversation starter. Cheers!

Promising review: "Regardless of age and/or relationship status I am always a Barbie girl. And to know there is stemware that can embody my passion, I’m in. Get these before they are gone. Drinking has never been more magnificent! I feel so chic and fabulous!!!" —Snowwhite26

Price: $31.99 (originally $44.99)

Promising review: "I bought this for my grandson because he loves Bluey. The minute the Bluey song played he just lit up and smiled. It was well worth the purchase to see the smile on his face." —Lille Bowler

Price: $16.79+ (originally $24.99, available in Bingo or Bluey)

First, the group agrees on a number of rounds to play. On your turn, you pull out a card that will ask you to "Name 3" of something — vegetables, sitcoms, things you might find in a garage, famous bald people, ice cream toppings, etc. — and you have only five seconds to list 'em out! If you manage to do it successfully, you get to keep that card as a "point". When the rounds are over, the person with the most points/cards wins! It's for 3+ players, ages 10 and up.

Promising review: "We’d been gifted this game at our school age center and for a few days, it sat on the shelf until one day I decided to play the game because I’d never heard of it and wanted to see what it was all about. So I invited a few of the kids to join me; after the second or third round of playing, we had lots of kids standing around wanting to get in on the fun too.

The kids really enjoy playing this game (and so do I) however, the most fun happens when we create our own “Name 3...” items. All I can say is, I enjoy playing them both and on occasions, making up my own “Name 3...” items as well." —Yataye "Yah-Tay" Keaton

Price: $11.99 (originally $21.99)

Promising review: "I ordered the Aquarius model and have used it twice daily for a week. Guess what? No more bleeding gums! And after every use, my mouth feels like it was cleaned by a dental hygienist. Love, love, love this thing, and it's super easy to use! After reading numerous reviews here, I have to say that it makes a low, vibrating noise when in use, but it's not loud. Buy one. You'll love it. I'll never be without a WaterPik again!" —Nancy A. Keller

Price: $44.99 (originally $99.99; available in four colors)

Promising review: "Listen, I don't want to sound dramatic or anything, but this product truly is a transformative ethereal experience. I first just used ONE in my small campfire and that was all it took — an otherworldly light show will WOW your guests and your own self. The colors are bold and magnificent. I recommend using up to two packs for a small/mid-size fire, but more can be added. This reminded me of my high school days in chemistry, testing different salts in the flame test. Just make sure to only use this product OUTDOORS, as it does produce a slightly off-putting odor/smoke. I love this product so much." —Gabby Tess

Price: $8.99 (originally $21.99)

I invested in one of these two years ago and I'm so glad I did — I use it to make lattes at home and have saved a lot of dollars without having to run out to Starbucks every morning (just...once a week or so instead hehe).

Promising review: "OMG, this milk frother makes my homemade latte taste like it was made by a barista. It was perfect. So perfect that I bought a second one for my brother who loves coffee to use. I've already recommended it to some coworkers. It has changed my coffee-drinking life. This comes highly recommended." —Michelle Pirestani

Price: $12.99 (originally $19.99, available in 44 colors)

Promising review: "Great wireless mouse, clicks are smooth and responsive. The charging port is compact and looks great, and charges extremely quickly, along with having a long-lasting battery life. The RGB is only on the Razer logo on the mouse, and on the bottom of the charging port, but the colors are bright and very customizable." —Sue Ross

Price: $59.99 (originally $129.99)

Promising review: "So I am not the type of person to leave reviews, but this one is a MUST. I previously owned AirPods Pro and even though they had great sound, my biggest issue is that they would fall out of my ears ALL THE TIME; I guess I have weirdly shaped ears or something. Anyway, the BIGGEST selling point for me were the colors. I opted for the earth tone; this one best matches my skin tone. I'm not a big fan of white earbuds and/or colorful ones; I have always wanted a color that matches my tone, but it seems that no one really made these colors; UNTIL NOW. They are very secure in my ear. I ran three miles and they didn't shift nor fall out of my ears at all. When I got home I looked in the mirror and had to do a double take because for a moment I forgot that I had something in my ear; then I remembered that I just purchased these and the color blends in with my skin tone. I've had them for approx. four days and so far so good. Kim, you did great with this collaboration." —Jason

Price: $179.95+ (originally $199.95, available in two shades)

I gifted one of these to my sister and she was absolutely overjoyed. It's quite magical how cold stuff stays in these! She once drove from NC to NY to visit me and brought this empty cooler along with her to fill up with her favorite goodies. She filled it with bagels, chicken rolls, sandwiches, and more — despite her 10+ hour journey home all of her treats made it back safely chilled.

Promising review: "Every other cooler that I have bought over the years never kept frozen items frozen for any length of time. I bought this cooler for my daughter who lives five and a half hours away from home, and after she packed the cooler and added the ice it was in the same shape when she arrived at her destination. No ice was melted and everything inside was kept frozen or cold. Love Yeti! I may have to get one for myself." —Mary M Hartman

Price: $325 (originally $437, available in 6 colors)

Promising review: "I actually had the Spanx faux leather leggings in my house when I received these to compare side by side. I loved the Spanx ones but couldn’t justify the $100 price. I wondered if there was a dupe on Amazon ... this is it!! The fabric, material, and look is IDENTICAL to the Spanx. The fit is exactly the same as well. (BTW I sized up to a L from my normal M as they run a bit too tight.) Both leggings even have the same red ribbon label sewn into the waistband. They definitely must be from the same manufacturer. Only difference is the outer side seam of these is sewn in a slightly different way than Spanx, but who would know! I sent the Spanx back and am stoked to have the exact same look for 1/3 of the price!!!" —Alexis

Price: $53.59 (originally $79.99; available in women's sizes XS–4XL and four colors).

Promising review: "I didn't want to spend a lot of money in case it turned out that we didn't like it. Well, we love it. We consume a fresh loaf every three days and it only takes me 10 minutes to measure the ingredients, add them to the pot and set it to go. Much faster. For reference, I have only made the basic 1.5-lb loaf set to light crust. I follow the instructions exactly except I substitute the water with warm milk. I made this modification after the first couple of loaves. They were good but just a little dry for our liking. Using warm milk, instead of water, turns out a softer loaf. I'm sure I will try other recipes down the road but for now, this is what I needed it for and it works wonderfully." —Amazon Customer

Price: $69.99 (originally $99.99)

Promising review: "I’ve been looking forever for a high-quality denim jacket with just the right amount of authentic fade but at an affordable price. I should have known to check out Levi’s first! This jacket is soft yet structured. The denim has a little personality and fade but still goes with everything. The fit is right on point. Seriously it doesn’t get much better than this!" —FitGirlInFlight

Price: $46.23+ (originally $89.50+; available in women's sizes XS–XL, 1X–4X, and 12 styles)



FYI, if you have Amazon Prime Wardrobe you can give this a spin before you buy it!

Promising review: "I love this little gadget. I’m so tired of wasting my money on throw away things like lighters and I wanted a more sustainable product to reduce the waste I produce. I don’t know how hot this gets, I’m not going to touch the little spark it produces but it lights my candles and fires without me having to get to close to the flame and burning myself. The charge lasts pretty long and it charges really fast. The blue lights indicate how much charge is remaining making it easy to tell if it needs a charge or not. Portable and the flexible tip makes it easy to get into some of those bigger candles that you can’t reach." —Sara Ursitti

Price: $9.87+ (originally $19.99; available in four colors)

Promising review: "This thing is no joke! I took it backpacking on Maine's Bigelow range. When I ran out of the water I brought, I was A-ok with this. On top of one of the lower peaks, I drank from the most disgusting looking crevice filled with brown scum. I thought, this is going to be safe, but taste horrid. WRONG. TASTED LIKE THE FRESHEST SPRING WATER." —Amazon Customer

Price: $9.99 (originally $14.99)

Sets come with a flat sheet, fitted sheet, and two pillowcases (with only one pillowcase included in the Twin size).

Promising review: "These are the real deal!! I found them from a TikTok and my husband actually said after the first night, 'Let’s just replace all of our sheets with these, they’re so comfortable!' It’s a beautiful blue and white pattern. They wash well and breathe at night — I am always hot but these stayed cool. Definitely buying more!" —Julia Monroe

Price: $39.97+ (originally $53.97; available in sizes Twin—California King and 41 colors)

This set includes orange and yellow Elastix compound, 9 specialty colors (4 Confetti cans with colorful specks, 3 Color Burst cans each with 2 colors that swirl together, and gold and silver metallic colors), 18 classic colors, 3 shape cut-outs, and a bottle of pretend chocolate sauce.

Promising review: "Was going to get this for Christmas but when Prime Day came along and it went on sale I had to grab it! This set is perfect for my almost 3-year-old. It has a bunch of colors and so many that I just take a few out at a time and let my son play with it until he dries it out and bring out another set. There is a good variety of colors and so far all of them have been soft." —Andrea

Price: $18.99 (originally $33.99)

Promising review: "Of course, TikTok made me buy it! LOL! But seriously, it looks great in my newly remodeled kitchen and really cooks/toasts/warms up my breads, waffles, and bagels perfectly and evenly! I've had some really cheap toasters in my time and have always been disappointed with the uneven toasting because one of the elements within the toaster burnt out, etc. This toaster is super smart and you can clearly see when your food is about to be done. There's three settings (warm, fresh, frozen) options for toasting so you're food is always cooked to perfection! The animated circle around on display when cooking lets you know know how far along your food is to being done. An audible sound plays when it's done so you don't have to keep watching it. When you're not using the toaster, the time displays. Where I have it in my kitchen, it's nice to have the time on that side of the room without having to turn around and look at my oven. The aesthetics are very nice and complimentary since all my appliances are stainless steel. It gives my kitchen this extra zhoosh up the place! I've been using it now for several months and have no complaints!" —ADR

Price: $249 (originally $349)

Promising review for the round sunnies: "Love these glasses! Came quickly and in proper packaging. I have a narrow face and high cheek bones, so it's usually hard for me to find sunglasses that work and don't look too large for my face. I received so many compliments on them! Definitely would buy again." —Monica Warek

Price: $138.60+ for the aviators (originally $213; available in three sizes and 21 colors) and the round frames for $122.25+ (originally $163+; available in three sizes and 24 colors)

Check it out on TikTok here!

Promising review: "We've had this for over a year now and are more than happy with it! We really wanted a hot tub but were not willing to spend thousands of dollars on one. This one is very easy to set up, take down, clean, and maintain. Very comfortably fits four adults. We clean the filters every few days to a week, depending upon use, and change them out when they no longer come clean, and change the water out completely about every month and a half. At that time, I also wipe out the interior and exterior of everything as well as re-inflate the cover and tub as needed. We set ours up in mid-May and take it down in mid-October. You also have to remember to reset the GFCI switch every two days since it has an automatic shut-off. We let it run nonstop and don't use a timer or anything. I even built an enclosure for it!" —Arsoth

Price: $530.78 (originally $649.99)

Promising review: "I kept seeing this product pop up on TikTok so I decided to buy a pack and I'm SO GLAD I DID! These smell so good and are a perfect way to relax while in the shower. I now recommend them to everyone I know!" —Merry

Price: $17.83 (originally $29.97)

Each set comes with 13 professional chef knives, kitchen scissors, a peeler, a two-stage stage knife sharpener, and an acrylic knife stand.

Promising review: "I love these knives! I saw them on a TikTok and decided I had to have a set of black knives and they exceeded my expectations for sure. Super durable, and very sharp. And they aren’t an eye sore in the kitchen." —Emily S.

Price: $34.99 (clip the "$5 off" coupon for this price)

Promising review: "My hair has never been better! I got this because of TikTok and it has done wonders for my hair. My hair isn’t frizzy or dull looking when I get up in the morning." —Aaron Key

Price: $7.99 for a set of two (originally $12.99; available in 22 colors and three sizes).

Promising review: "OH MY LANTA. PURCHASE THIS NOW. YOU WILL NOT REGRET IT. I found this one TikTok and saw the gal's review and had to buy it. I have thick hair and this dries my hair in less than 15 minutes. PLUS I don’t have to fuss with a straightener or a curling iron if I don’t want to!! It leaves my hair so soft and shiny and gives it SO MUCH VOLUME! I recommend this to ANYONE I talk to about it. Seriously my favorite styling tool. Seriously so in love." —Sydney

Price: $31.18+ (originally $39.87)

Promising review: "Got this for my boyfriend who hates hot coffee but makes his coffee with the Keurig. This little thing fits right on the freezer door, cleans really easily, and cools down whatever you put into it so quickly. We have even used it to cool down wine and other spirits that aren't carbonated. It beats adding ice to a drink you don't want to water down!" —J_Thrill

Price: $17.49 (originally $24.99)

It also comes with a lanyard so you can wear it around your neck. Fits all smartphones up to 7" diagonal size.

Promising review: "This product is incredible. I purchased to use while in Key West for an iPhone 6, iPhone 6 plus, and Galaxy S6 Edge and it fits perfectly for each phone (but a little more snug with the iPhone 6 plus). It is completely waterproof and takes great photos and video through the case but you have to press record prior to submerging the case underwater. My family went snorkeling and kept the case with the phone inside submerged almost the entire time and had no issues with leakage. My family and I got stopped numerous times being asked where we purchased this product. Perfect even if just on the beach and you do not want to get sand or sunscreen on your phone and want to still take photos/text/browse the internet while on the beach. I will be purchasing this for everyone in my family as it has become a travel must-have! I highly recommend this product." —Jennifer Roman

Price: $7.99 (originally $19.99; available in 14 colors)

Reviews have been edited for length and/or clarity.

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